Assad received his Bachelors of Commerce from Ryerson University and is a recipient of the Certified Human Resource Leader (CHRL), Certified Compensation Professional (CCP), and Global Remuneration Professional (GRP) designations.
Assad has over 17 years of HR and Total Rewards experience working in a variety of large Canadian and global organizations. His focus has been in Compensation and Total Rewards over the last 13 years in progressively senior roles working in a variety of different areas specializing in sales compensation, broad-based compensation, executive compensation, and Total Rewards. Assad has had broad exposure working with some diverse client groups. His experience spans a variety of industries including telecommunications, financial services, pharmaceutical retail, entertainment, and, most recently, technology and wellbeing. Assad currently is the Vice President of Enterprise Global Total Rewards at Sun Life, a leading financial services, publicly traded, global company. In addition to this Assad is the Chair of the Board of Directors for the Human Resources Professional Association (HRPA) and also the Chair of the Board of Directors at Winning Inclusive Solutions (WINS), a not-for-profit organization that promotes diversity and inclusivity policies and programs in Canada as well as an advisory committee member at the Global Equity Organization.
Assad is married and has two boys. He loves spending time with his family, travelling. and enjoying the outdoors with them.